For the past 27 years, International Outdoor has run as a family-owned and operated business that is deeply rooted in the communities we serve. In name and in spirit, we go above and beyond in our out-of-home advertising services. As a team, we are focused and committed to serving Michigan’s communities through impactful and innovative billboard advertising. And now, for 27 years, we have been lighting up the roadsides of Metro Detroit with vibrant, eye-catching billboards.
Humble Beginnings
Every journey starts somewhere. International Outdoor began as a modest operation with only a handful of static billboards in Metro Detroit. We were learning the intricacies of how to effectively advertise for companies along with exploring how we could expand our business services to strategically develop Michigan’s landscapes. Over time, we picked up several new billboards in prime locations like the Detroit Metropolitan Airport and iconic spots showcasing Detroit’s skyline. Along with introducing digital boards to our service line, we have developed 100 billboard faces in the area.
Business in Action
However, behind every successful business is a dedicated team. Over the years, we have assembled a devoted sales team, an innovative in-house creative department, and a friendly, efficient administrative staff. Each member of our team is committed to our shared goal of achieving success for our clients. With every client we have helped we keep these four principles in mind.
Location
We ensure our clients attain the most optimal boards suitable for their business.
Value
We ensure that each client gains valuable impressions through our partnership.
Service
We ensure that each client receives helpful, accommodating service.
Results
We go above and beyond to make sure every client receives effective results.
We have also maintained being a leading out-of-home advertising company in the Tri-County Detroit area specializing in designing, preparing, and presenting comprehensive advertising campaigns. As we stay true to serving our local Michigan businesses and are proud to say we are headquartered in Michigan, we are excited to share that we have introduced several national clients to our clientele. While we expand our coverage of the Michigan landscape, we also strive to expand our clientele to all businesses.
Giving Back
Community service is at the heart of our mission. We believe in the importance of giving back and supporting the communities we call home. From sponsoring local events to donating billboard space for important causes, we strive to make a positive impact. This commitment is deeply ingrained in our company’s foundation, recognizing the power of our medium to instantly convey messages to thousands and prioritizing its use for the greater good.
During COVID-19 times, we donated free board space to businesses that needed a boost.
Moving Forward
Our passion for helping businesses reach their audience and supporting our communities drives us every day. As we celebrate 27 years of success, we are incredibly grateful for everyone who has contributed to our growth. We eagerly look forward to what the future holds and remain dedicated to our mission of excellence in out-of-home advertising.